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Complete care concept
Whole Care is formulated to deliver six benefits in a single paste: it helps prevent cavities, strengthens and remineralizes enamel, whitens by removing surface stains, helps prevent tartar buildup, and freshens breath. That “whole care” positioning means users do not need separate pastes for whitening or tartar; twice‑daily brushing with this one formula targets all core daily needs.
Fluoride and enamel support
The active ingredient is sodium monofluorophosphate 0.76%, an anticavity fluoride that helps repair early demineralized enamel and makes teeth more resistant to future acid attacks. As you brush, fluoride ions are taken up into weakened enamel areas, supporting long‑term enamel strength when used consistently morning and night.
Whitening and tartar control
Gentle polishing agents such as hydrated silica and calcium carbonate work to lift and remove surface stains from coffee, tea, and food, contributing to a brighter, more natural tooth color over time. Zinc citrate and baking soda help reduce plaque and tartar buildup along tooth surfaces and the gumline, helping teeth feel smoother and easier to keep clean between dental visits.
Natural cinnamon clove flavor
Instead of a mint profile, this variant uses natural cinnamon and clove‑type flavor oils to deliver a warm, spicy taste that still leaves the mouth feeling clean and refreshed. The flavor is created with naturally derived aromatics rather than artificial flavor chemicals, aligning with Tom’s of Maine’s emphasis on simpler, naturally minded formulations.
Pack of three and daily use
Each tube contains 4 oz of paste, and this configuration includes three tubes, which is convenient for multi‑bathroom households or for stocking up on a preferred flavor. Brushing for two minutes, twice a day with this Whole Care Cinnamon Clove toothpaste is intended to maintain cavity protection, stronger enamel, effective stain and tartar control, and warmly fresh breath as part of a consistent daily routine.